With a weekly audience of over 15 million viewers, dancers from ABC’s smash hit Dancing with the Stars hit the jackpot!

Event

Sweet Dreams

Client

Seminole Casino Coconut Creek

Celebrity

Tony Dovolani & Anna Trebunskaya

Expectations / Goals

Attract new and existing patrons to Sweet Dreams

Event Overview

Celebrities performed a couple of dances together, held a demo, provided brief one-on-one dance lessons with select winners and participated in Meet & Greet

Results

Extremely successful event, tremendous number of attendees

Quote–Client

“Celebrities were a pleasure to work with; great with the crowd and the media.”

Quote–Celebrity

“Both CPS & the Casino were well organized.”

Lessons Learned

This type of event had appeal to patrons of all ages

Future Recommendations

This event as promoted in tandem with a promotion with the local ABC affiliate which is something that is recommended for future appearances